About
Teta5 is a 'reverse data billed' mobile only social media platform that gives subscribers unlimited mobile chat and 5 free 1 minute voice calls per day in exchange for exposure to highly targeted advertising. The calls are strictly convenience calls and are designed to replace the Please Call Me service in South Africa which are also limited to 5 PCMs per day per mobile number. Vodacom Mobile sends over 900 million Please Call Me messages a month. A sophisticated algorithm inside the backend platform enables Teta5 to segment the subscriber database into highly targeted groups. Users are incentivised to share information for the chance to communicate for free. In a country where mobile costs are amongst the highest in the world, Teta5 is poised to significantly change the face of communication and digital advertising in South Africa.